Safelite AutoGlass® Launches Updated, Customer-Friendly Website to Celebrate 65th Anniversary
COLUMBUS, Ohio – Nov. 29, 2012 - Safelite AutoGlass® continues to lead the vehicle glass repair and replacement industry in web-based technology. Safelite® first introduced online quotes and scheduling in 2005 and remains the only provider that completes these functions with no call back required in the majority of cases. Now, customers will have an even better online experience thanks to the latest launch of Safelite.com in honor of the company’s 65th anniversary.
The updated website features a simpler customer interface combined with Safelite’s existing fast and easy online quoting and scheduling technology. Last year, Safelite.com was also made accessible through a mobile phone. As a result of Safelite’s commitment to the latest technology along with high-quality service every step of the way, Safelite® currently earns an average of 90.5 percent customer approval rating. The enhanced website should also contribute to increasing satisfaction scores.
“Customers will notice a nice improvement. The new site uses a lot more imagery, a cleaner design and has less text so consumers will know exactly what information is being asked of them in a simple and easy-to-follow way,” said Jennifer Kielmeyer, Safelite’s web and emerging technologies strategic marketing manager. “We hope this will make the website an even better self-service channel for consumers and give customers an easy, intuitive way to quickly schedule service and get back to their daily lives.”
This is just one way Safelite® uses technology to enhance the customer experience. Other examples include the www.pitchengine.com/safeliteautoglass/safelites-technician-profile-email and its custom blogsafelite.com/index.php/site/full_blog/leveraging_technology_to_improve_customer_delight.
In fact, Safelite’s IT team has been honored many times for its customer commitment including:
- scheduling.safelite.com/servlets/News?id=247 (e-Commerce category)
- scheduling.safelite.com/servlets/News?id=155
- scheduling.safelite.com/servlets/News?id=170
- www.techcolumbus.org/innovationawards
About Safelite AutoGlass®
Safelite AutoGlass®, founded in 1947, is the nation’s leading provider of vehicle glass repair and replacement services, providing mobile service to more than 95 percent of the U.S. population in all 50 states. The Columbus, Ohio-based company employs nearly 10,000 people across the United States and served more than 4.4 million customers last year. For more information, visit www.safelite.com.